How shopping classified sites like Olx,Quickr makes money full article in hindi

How classified sites earn money
Hello friends agar aap OLX,Quickr ya inki jaisi other classified sites ko use karte hain to apke man mein kai baar yeh sawaal ata hoga ki aakhir yeh websites rupay kaise kamati hain?

Agar ham OLX ki baat kare to isme koi shak nhi hai ki OLX hamare country ki most popular ecommerce site hai or successfully business kr rhi hai. Others countries mein to yeh successful hai hi saath hi saath india mein yeh most successful ecommerce site hai. Sabse aascharya ki baat yeh hai ki OLX ki popularity badne ke karan Google ko apni ek classified website jo ki Google trader ke name se jaani jaati thi usko band karna pada.

OLX Website ke baare mein

OLX website ek ecommerce classified website hai jisper ham online kuch bechne ke liye ads de sakte hain jisse ham apna old samaan bech sakte hain. Or ham kuch bhi yahan se second hand kharid sakte hai jo or logon ne bechi hai.
Is website ke kuch domains hain jaise olx.com,olx.co.ke, olx.in jo ki alag-alag countries mein unke domain ke hisaab se open hoti hai or work krti hai. Yeh lagbhag 40+ countries mein work karti hai.
Is site ko february 2006 se 8 years ho gye hain. Iske founders Alec Oxenford or Fabrice Grinda hai. Yeh ek shopping/classified website hai.

Olx kaise rupay kamati hai

Ab ham aapko batate hai ki classified website kaise earning karti hai:

1. Google Adsense: OLX google adsense ko use krta hai. Google adsense ek ad network hai jo website per apne ads deta hai or agar un ads per click hota hai to usse site owner ki or google ki earning hoti hai means jis advertiser ne ad diya hai uskk google ko pay karna hota hai then google site owner ko un ads per click hone ke rupay deti hai yeh PPC(pay per click) based network hai. Olx two google ad unit use krta hai jise ham banner ads keh sakte hain. Jo ki size mein bahut bade hote hain jisse un ads per click hone ke chances bad jaate hai. Or kyunki google CPM(Cost per thousand impression) ads deti hai yaani ki 1000 impression per 1 dollar ke lagbhag deti hai. To OLX per agar 2014 ke august tk ki traffic dekhi jaate to 2.4 million hoti hai to isse aap andaja laga sakte hain ki kewal users ke visit hone per hi kitni kamayi hoti hogi or jab ads per clicks aayege to sayad uska double bhi ho sakti hai.

2. Sponsored Listing: jaisa ki aapne dekha hoga ki jab bhi aap google per kuch search karte hain to search result mein google kuch ads deta hai jisper click hone pr google advertiser se rupay leti jiska ads usne lagaya. Thik usi tarah olx bhi apni listing mein sponsored links lagati hai means jab koi person koi product search karta hai uske baad jo search result ki listing aati hai to usse pehle kuch sponsored links aate hai jinper click hone se olx advertiser se rupay leti hai.

3. Feature listing ads:  Feature ad wo ad hai jo OLX users ke search terms ke anushaar deta hai. Yeh ads un sabhi advertisements ke niche show hote jo same category ke hote hain.
Inke charge kuch is prakar hai:-
Home page per feature ads ke liye yeh 9.99$ per week charge leta hai. Or agar aap chahte hain ki aapka ad search result mein top listing mein aaye to uske liye yeh 2.99$ per week charge leta hai.

Ad placement website ki algorithm(coding) per depend hai isliye yeh pata laga pana muskil hota hai ki ek time mein kitne features ads aa sakte hain.

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